Your My Pliage awaits

Create your own, My Pliage

At the heart of the pop-up is My Pliage, Longchamp’s personalization service that transforms Le Pliage into a unique creation.

An expanded selection of models and prints invites guests to explore even more ways to make Le Pliage their own. From the bag’s color and lettering to leather elements and hardware finishes, each choice brings the design one step closer to its final form. Guided by Longchamp advisors, guests can play with the possibilities and create a design that is uniquely theirs.

The experience extends beyond the exterior. A secret message can be added inside the bag—a name, initials, meaningful date or personal words—creating a detail known only to its owner or intended recipient.



Once the design is complete, each My Pliage is handcrafted to order at Longchamp’s atelier in Segré, France, bringing together individual expression and the Maison’s longstanding savoir-faire.