PRIVACY POLICY – LONGCHAMP GROUP WEBSITE
Version of 20/05/2024
We attach particular importance to the protection of your Personal Data collected during your visit to our website Longchamp.com, ("Site") in accordance with the provisions of Law No. 78-17 of 6 January 1978 as amended and Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 ("RGPD") and/or any local laws in force, where applicable (N.B.: a specific personal data policy is in place for each country concerned).
This Privacy Policy ("Policy") is designed to give you a clear understanding of how we collect and use your Personal Information, our commitment to protecting your Personal Information and the options you have for managing your Personal Information and your privacy.
SAS LONGCHAMP may act either as Data Controller or as Joint Data Controller with the other companies in our Group which also act in this capacity.
Consequently, if you choose to use our services, this means that you fully understand the content of our Policy and that you accept that we collect, process and store your Personal Data when you visit our Site and in all our communications.
We invite you to read this Policy very carefully as well as the various notices that may be communicated to you at the time of collection of your Personal Data in order to be fully informed about their processing by LONGCHAMP.
If you do not accept this Policy or any part of it, you must immediately stop browsing our Site and/or unsubscribe from any LONGCHAMP communication.
We invite you to consult our Policy regularly in order to stay informed of any updates.
Personal Data: any information relating to a natural person who can be identified, directly or indirectly, in particular by reference to an identifier, such as a name, an identification number, an online identifier, or to one or more factors specific to physical, physiological, genetic, mental, economic, cultural or social identity.
Group: capital group made up of the company SAS LONGCHAMP, its parent company, the subsidiary of the company SAS LONGCHAMP and the subsidiaries of its parent company. The list of Group companies responsible for processing is appended to this Policy.
LONGCHAMP / us: any company belonging to the LONGCHAMP Group, namely SAS LONGCHAMP or SAS LONGCHAMP and the companies of its Group.
Controller: the natural or legal person who determines the purposes and means of processing, namely SAS LONGCHAMP - 43 Rue Vineuse - F-75116 PARIS - France.
Joint Controller(s) of Processing: natural or legal person(s) who together determine(s) the purposes and means of the processing, namely SAS LONGCHAMP and each company of the LONGCHAMP Group for its country of domicile (the list of which is attached).
Subject to your consent and for these specific purposes (Article 6.1.a) of the RGPD), the categories of Personal Data collected and the purposes of processing, for each of them (where these are offered on the Site) are as follows:
- in particular and as the case may be, surname, first name, marital status, postal address and country, e-mail, date of birth, communication preferences, purchasing history and preferences, centres of interest for the purposes of :
- creating and managing customer accounts,
- receiving newsletters, communications or commercial promotional offers,
- the commercial and promotional management of the sales outlets in the LONGCHAMP network and franchisees,
- participation in competitions,
- the creation and processing of online stock availability alerts,
- the creation and processing of a request made via the online contact form,
- carrying out analyses and compiling statistics (measuring the effectiveness of our campaigns or virtual or face-to-face events),
- marketing analysis,
and more generally for customer relationship management purposes.
Your Personal Data referred to above will be kept for as long as is strictly necessary for the purposes described above or until our processing objective has been achieved or until we receive your request for their deletion.
Subject to your consent and for the purposes of pre-contractual measures carried out at your request or for the execution of an order (Article 6.1.b of the RGPD), the categories of Personal Data collected and the purposes of processing, for each of them (when these are offered on the Site) are as follows:
- in particular and as the case may be, surname, first name, marital status, postal address and country, e-mail, date of birth, purchase history, order number, payment information (bank card numbers, PayPal account), file number, proof of identity, for the purposes of :
- making, processing and monitoring purchases/orders
- processing, handling & tracking returns or exchanges,
- reporting and managing disputes and other complaints.
We undertake that your Personal Data will not be kept for longer than is strictly necessary for the purposes described above, subject to the mandatory legal provisions on data archiving and for the purposes of meeting administrative, legal and tax requirements by keeping a history of transactions and commercial documents associated with transactions.
N.B.: if you decide not to provide your data necessary for the performance of a contract you have requested or when it is required by law, or to request its deletion, you will not be able to receive the product or service you have requested.
If you visit our Site, we also collect information about your browser and your browsing behaviour. This information is collected under the conditions described on the "Cookies" page of our Site.
The Personal Data for the virtual fitting of glasses (scan and/or reconstruction and/or modification of the appearance of your face) are collected and processed directly by FITTINGBOX in its capacity as Data Controller within the meaning of the RGPD.
We store your personal data in the European Union and it is only made accessible to :
- authorised personnel of LONGCHAMP whose activity justifies access to Personal Data, for internal audit, management, administration or billing purposes;
- to other Group companies (listed in the Appendix below), all of which are governed by the Group's Personal Data Policy;
- LONGCHAMP's service providers located within the European Economic Area acting on our behalf and enabling the provision of the goods and services offered (e.g. delivery service providers, communication, marketing and advertising partners, etc.) insofar as such access is necessary to provide you with the requested services;
- franchisees of Group companies for the commercial and promotional management of their sales outlets;
- banking and financial establishments as well as service providers in charge of online payment activities and the fight against fraud, risks of theft or any other reprehensible act that may affect the goods and services offered by LONGCHAMP.
We implement appropriate organisational, technical, software and physical measures to ensure the security and confidentiality of your Personal Data in order to prevent it from being distorted, damaged, destroyed or accessed by unauthorised persons. All the security measures put in place comply with the state of the art, particularly with regard to information systems and the confidentiality of banking information (SSL encryption).
We require our service providers to maintain the security of all our data and to comply strictly with the applicable regulations on Personal Data. Our service providers are not authorised to use your Personal Data for purposes other than those specified by us.
However, we draw your attention to the existence of possible risks inherent in the use of our Site and its operation, particularly insofar as we do not control all the risks associated with the operation of the Internet.
Given LONGCHAMP's international reach and in order to optimise the quality of our service, your Personal Data may be transferred outside the European Economic Area. However, we guarantee that we have taken the necessary measures to ensure a sufficient level of protection for the privacy and fundamental rights of individuals, equivalent guarantees and/or, where appropriate, suitable technical and organisational measures to ensure a sufficient level of protection.
Finally, we may share your Personal Data with any competent judicial, supervisory and/or administrative authorities:
- if disclosure is required under applicable law, legal or regulatory proceedings or by a supervisory authority; or
- to protect and defend our rights and interests, including in legal proceedings, or the rights or safety of third parties.
In accordance with the RGPD, you have the right to access, modify, rectify, delete and port your Personal Data at any time, as well as the right to object to and limit the processing of such data.
You can :
- manage your subscriptions (commercial and promotional offers, invitations to events, LONGCHAMP news, newsletters, etc.) and selected communication methods or information (post, e-mail, SMS, telephone) in your personal space;
- unsubscribe using the unsubscribe link or instructions provided on each medium;
- request the deletion of your customer account or exercise your rights or ask any question about the processing of your Personal Data by post (SAS LONGCHAMP - 43 Rue Vineuse - F-75116 Paris) or by e-mail (dpo@longchamp.com).
To comply with your request for access, modification or deletion, we reserve the right to ask for proof of identity in order to ensure the legitimacy of the source of the request.
If, after contacting us, you feel that your rights have not been respected, you may at any time lodge a complaint with the French data protection authority, the Commission Nationale Informatique et Libertés (CNIL) by post (3 Place de Fontenoy - TSA 80715 - F-75334 PARIS CEDEX 07 -Tel. +33 1 53 73 22 22 - Site. http://www.cnil.fr/).
You can also contact the European Data Protection Committee (https://edpb.europa.eu/about-edpb/board/members_fr).
APPENDIX
List of LONGCHAMP Group Companies JOINT TREATMENT OFFICERS
SAS LONGCHAMP, a simplified joint stock company with capital of 2,000,000 euros, whose registered office is located at 43, rue Vineuse - 75116 Paris, registered in the Paris Trade and Companies Register under number 737 050 187, represented by SAS JEAN CASSEGRAIN, Chairman, itself represented by Mr Jean CASSEGRAIN in his capacity as Chairman. |
SAS LES BOUTIQUES LONGCHAMP, a simplified joint stock company with capital of 1,858,000 euros, whose registered office is located at 4, rue du Chevalier Saint-George - 404, rue Saint-Honoré - 75001 Paris, registered with the Paris Trade and Companies Register under number 334 502 655, represented by SAS JEAN CASSEGRAIN, Chairman, itself represented by Mr Jean CASSEGRAIN in his capacity as Chairman. |
LONGCHAMP (UK) LIMITED, a company limited by shares with a capital of £1,210,100, having its registered office at 28 New Bond Street - London W1S 2RJ, England, registered with the Registrar of Companies of England under number 3833491, represented by Mr Jean CASSEGRAIN as Director. |
LONGCHAMP DISTRIBUTION IRELAND LIMITED, a company limited by shares with a single shareholder and a share capital of 100,000 euros, whose registered office is located at Floor 3, Block 3, Miesian Plaza, 50-58 Baggot Street Lower, Dublin 2, D02 Y754 , Republic of Ireland, registered with the Irish Companies Registry under number IE503093, represented by Mr Jean CASSEGRAIN in his capacity as Director and Secretary. |
LONGCHAMP BENELUX S.R.L., a limited liability company with capital of 18,550 euros, governed by the laws of Belgium, whose registered office is located at Avenue Louise, 5 - Brussels 1050, Belgium, registered with the Brussels Register of Legal Persons under number BE 0442.062.652, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP NEDERLAND B.V., a limited liability company with a share capital of 1 euro, whose registered office is located at Pieter Cornelisz, Hooftstraat 69 H - 1071 BP Amsterdam, Netherlands, registered with the Amsterdam Trade Register under number KvK 57039933, represented by Mr Jean CASSEGRAIN in his capacity as Manager. |
LONGCHAMP Luxembourg Sàrl, a limited liability company with capital of 20,000 euros, whose registered office is at 50, Grand Rue, L-1661 Luxembourg, registered with the Trade and Companies Register of the Grand Duchy of Luxembourg under number B83040, represented by Mr Jean CASSEGRAIN in his capacity as Manager. |
LONGCHAMP SUISSE Sàrl, a limited liability company with capital of CHF 800,000, whose registered office is at Morgenstrasse 129 - 3018 Berne, Switzerland, registered in the Commercial Register of the Canton of Berne under number CHE-112.325.828, represented by Mr Jean CASSEGRAIN as Managing Director. |
LONGCHAMP GMBH, a limited liability company with capital of 326,000 euros, whose registered office is located at Werderstr. 6 - 76530 Baden-Baden, Germany, registered with the Mannheim Trade Register under number H.R.B. 231179, represented by Mr Jean CASSEGRAIN in his capacity as Managing Director. |
LONGCHAMP AUSTRIA GMBH, a limited liability company with capital of 35,000 euros, whose registered office is at Graben 14-15, 1010 Vienna, Austria, registered in the Vienna Trade Register under number FN 395468 x, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP, S.L. Sociedad Unipersonal, a limited liability company with capital of 346,780 euros, whose registered office is at Calle Gurtubay nº 4, bajo derecha - 28001 Madrid, Spain, registered under number Hoja M-291.945, Tomo 17.060, Libro 0, Folio 39, C.I.F. number B 831 28561, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP LISBOA - COMERCIO DE MALAS E MARROQUINARIA, UNIPESSOAL, LDA, a limited liability company with capital of 37,500 euros, whose registered office is at Rua de São José, 109, 1º - 1150-322 Lisbon, Portugal, registered with the Lisbon Trade Registry under number 502579757, represented by Mr Jean CASSEGRAIN in his capacity as Manager. |
LONGCHAMP ITALIA S.R.L., a limited liability company with a capital of 52,000 euros, whose registered office is located at Corso Venezia 10 - 20121 Milan, Italy, registered with the Répertoire Economique Administratif (REA) under number MI-1292045, represented by Mr Jean CASSEGRAIN in his capacity as Director and Chairman of the Board of Directors. |
LONGCHAMP FINLAND OY, a limited liability company with capital of €0, having its registered office at c/o Properta Asianajotoimisto Oy Unioninkatu 7 B 17 00130 Helsinki, Finland, registered under number 3402438-5, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP AUSTRALIA PTY LTD, a company limited by shares with a capital of A$ 1, whose registered office* is c/o MinterEllison, Level 40, Governor Macquarie Tower 1 Farrer Place Sydney NSW 2000, Australia, registered under number 627 941 940, tax registration number (TFN) 568 881 326, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP JAPAN K.K., a joint stock company with capital of 10,000,000 yen, whose registered office is located at 4-30-4 Jingumae, Shibuya-ku, Tokyo, Japan, registered under number 0110-01-063116, represented by Mr Jean CASSEGRAIN in his capacity as Director |
LONGCHAMP TAIWAN LIMITED, a limited liability company with share capital of NT$28,000,000, having its registered office at Unit 2,13 Fl. No. 89, Songren Road, Xinyi District, Exchange Square 1, Taipei City 11073, Taiwan, ROC, registered under number 24474098, tax registration number 141205581, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP USA, INC, a Delaware corporation with share capital of USD 5,500,000 whose registered office is located at c/o Corporation Service Company, 251 Little Falls Drive, Wilmington, Delaware, 19808, USA, registered under number 2408762, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP CANADA INC, a federally incorporated company duly constituted under the laws of the Province of British Columbia with a capital of $100, whose head office* is located at Suite 1700, Park Place, 666 Burrard Street, Vancouver BC V6C 2X8, Canada, registered under number BC1019745 and business number 827438797, represented by Mr. Jean CASSEGRAIN as Director. |
LONGCHAMP SINGAPORE PTE. LTD, a company limited by shares with a share capital of S$ 550,000, whose registered office is located at 435 Orchard Road, #18-03, Wisma Atria, Singapore 238877, registered under number 201431152H, represented by Mr Jean CASSEGRAIN as Director. |
LONGCHAMP MALAYSIA SDN. BHD. a company limited by shares with a share capital of RM 5,000,000, having its registered office at c/o SecFin, Suite 16-03, Level 16, Wisma UOA II, No. 21 Jalan Pinang, 50450 Kuala Lumpur, Malaysia, registered under number 201501041245, GST number 001657360384, represented by Mr. Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP COMPANY LIMITED, a company limited by shares with capital of HK$78,500,000, whose registered office is at Units 1903-06, 19/F, One Peking, Tsim Sha Tsui, Kowloon, Hong Kong, registered with the Companies Registry under number 05939284-000, tax registration number 04/0593 9284, represented by Mr Jean CASSEGRAIN in his capacity as Director. |
LONGCHAMP KOREA CO. LTD, a limited liability company with share capital of 100,000,000 won, having its registered office at 8F Pax Tower, 609 Nonhyun-dong, Gangnam-gu, Seoul, Korea, registered under number 110111-3090290, VAT registration number 101-86-08916, represented by Mr Jean CASSEGRAIN in his capacity as Managing Director. |