

Longchamp’s Flagship boutique has opened in China
With a totally new design concept, this new flagship boutique gives an elegant, modern and timeless environment for the brand’s leather goods and ready-to-wear collections. This spectacular space, with more than 250 square meters and a subtle harmony of materials, allows these refined products to be fully expressed.
In celebration of this opening, Longchamp’s President Mr. Philippe Cassegrain specially designed a limited edition tote collection – the “Longchamp Serves the People” Bag that is only available in the flagship boutique in China. The characters that correspond with this message are on full hide calfskin with adazzling red lining on the interior; truly merging the mighty spirit withluxury.
